McDonalds Marketing Integration Essay Example | Topics and Well Written Essays - 250 words

McDonalds Marketing Integration - Essay Example Because of the emotion integration in its advertisement, it had touched feelings of many customers. Personally, I have been to several places in the Philippines and China with Mcdonalds as my favorite fast food chain. I have seen and heard of many Mcdonald advertisements in these places that touched my feelings. One is their advocacy of charity where they place a collecting can for generous customers to contribute their coins. This had touched my emotions because they have the heart for the needy despite their fame and success. Another is their inclusion of toys as one of the â€Å"come on† for customers with children. Their famous toys encouraged my kids to even promote the toys among their playmates. This is supported with the study of Story and French (p 1) where they explained that such strategy develops an early and positive relationship of young children with the fast food chain. Mc Donald advertisements are using marketing integration. However, they do it cleverly that it is not so obvious for the customers. Their advertisement is focused on the society’s needs thus their products are always in demand making their customers loyal to them.

E-mail Communication Essay Example | Topics and Well Written Essays - 250 words

E-mail Communication - Essay Example The e-mail content should be brief and concise and should address the subject content. The subject message should also be able to inform recipients of what the e-mail is about. It is recommended to indicate the response that receiver should take and senders should state their contact details to allow receivers to respond with ease. For formal e-mails, it is good to make a habit of using spell checkers before hitting the 'send' button and double-checking the e-mails are being sent to the correct recipient. When sending attachments, it is good to inform recipients when the file size is very large as this takes up a lot of space and may cause other e-mails to bounce back or result in errors in sending. Files should also be sent in a format that the recipient is able to open. Users must refrain from mass forwarding e-mails because chances are, these will be filtered and end up in the junk folder. Spam e-mails can also flood the recipient's inbox unnecessarily.